Television Ad Bonanza, a marketing campaign initiative by Pedal Media

  1. TVC (Television Commercial) Production comprises of audio visual created by professional sound/voice/music mix composer-arranger of a short song or tune as jingle and standard 2D animation visuals having figures (computer-generated imagery) which are manipulated to appear as moving images.
  2. Television Ad Bonanza is a sole marketing campaign initiated by Pedal Media (under Pedal Group Pvt. Ltd.) in which formulation & calculation of available current market rates of each spot placement on various TV stations have been internally (within organization) evaluated and drafted as package presentation.
  3. Pedal Media will, subject to availability, technical limitations and these Terms and Conditions, use our reasonable endeavors to publish your advertisement in the format approved by you and in accordance with your other instructions. The positioning or placement of your advertisement will be at our (we & TV stations) discretion unless we expressly agree otherwise in writing.
  4. Logo representation of TV stations on the marketing & advertising driven medium for communication purpose of Television Ad Bonanza campaign have been duly placed to indicate the placement of TV spots of an advertiser to promote their offered product/service to the viewers of respective TV stations. The integrated marketing strategy of Pedal Advertising and Digital Marketing does not intend to violate any/if intellectual property rights offended to the respective television stations and will be removed immediately upon any written notice provided to the organization indicating the applicable purpose. Similar values are regarded to the programs/television serials which highlight under/as per the television ad bonanza packages.  
  5. Every advertiser and advertising agency (“you”) who submits an order for advertising on a website or in an email operated by us, agrees to these terms and conditions. Your order and these Terms and Conditions form the basis of a contract between you and us for the provision of the advertising ordered by you.
  6. The discount rate breakdown as per the integrated marketing campaign Television Ad Bonanza is highlighted to indicate the standard industry practice of media buying and media advertisement slot purchase. 35% discount indicated on the communication medium only purports to depict the maximum discount availability on the package drafted under the marketing campaign.
  7. The discounts provided as per the marketing campaign Television Ad Bonanza is based on the market quoted rates of each Television to their respective products of advertisement placement spots indicated by the TV stations.
  8. The news/news content and the operational effort of each TV stations to produce/air through their respective TV channels and the number of times they appear as per their schedule is a formal property of the respective TV stations and has no link with our organization.
  9. The programs/program contents and the operational effort by every production house to produce/air through intended respective TV channels and the number of times they appear as per their schedule is a formal property of the respective production houses and has no link with our organization.
  10. The icons/logos of the TV stations and the programs are retrieved from the available search engines on the internet and placed for sole intention of communication of the marketing campaign Television Ad Bonanza.
  11. The advertisement slot availability during breaks/placements of spots during the program/news content is the sole decision of TV stations and program producers.
  12. The average cost per spot as highlighted on the package communication medium is formulated on the basis of total amount incurred as cost for the placement of spots on the TV stations with the exact number of spots being scheduled as per the package indication.
  13. The cost amount indicated as per the package is valid for the month of Asadh, 2078 and as per the fiscal year 2077/78. The TV stations are independent organizations which have all rights to mandate on their price revision at any point in time. The increase in their products/services cost shall have direct implication with the indicated price as per package. Pedal Media holds all rights to change in price at all times without requiring any affirmation from any third party whatsoever.
  14. Any advertiser who intends to place their ads as per the selected package/separate media plan shall directly contact Pedal Media for any inquiries/discrepancy. Pedal Media will not entertain any confliction based on any third parties’ notions.
  15. Upon booking of media release by an advertiser for a package based on Television Ad Bonanza, the advertiser is liable to pay the advance token of money as communicated by the Pedal Media/Pedal Group’s representative to advance the work process. A valid Tax Invoice will be provided to the advertiser for any/all spending made through Pedal Media.
  16. The advertiser has rights to make, if required, 2 revisions on the artwork for the campaign message to be drafted and 1 revision to the Visual animation as prepared.
  17. After the production of the TV Commercial is complete, all rights are reserved by the advertiser to make it their intellectual property. However, Pedal Group is not liable to hand-over the working files associated with the production of the TVC.
  18. Upon approval/affirmation on the media release schedule by the advertiser, Pedal Media is not liable for any alteration/change made by the TV stations as per their internal operations.
  19. The TV Commercial will be produced by Pedal Advertising upon non-discretion with the advertiser based on the thorough guidelines of Advertising Censorship Board of Nepal.
  20. The advertiser would provide complete support in providing the icons/images/pictures related to brand/company directly to Pedal Group representative to be used in the production work.
  21. Pedal Media keeps all rights to ensure the release of TVC/advertisement materials on various media stations routed through any/all/various official media buying houses/channels or communicated directly for release.
  22. TRP (Total Rating Point) as highlighted in the marketing campaign Television Ad Bonanza is an interpretation of a research made within the media industry professionals by the method of dip-stick methodology as per convenience sampling.
  23. The names of the packages indicated under the Television Ad Bonanza Campaign is created for viewer’s discretion and has no relevance to the product/service/program represented by any other third party.
  24. Pedal Media holds all rights to make pre-bookings of the intended package as illustrated in Television Ad Bonanza marketing campaign based on the advance money token provided to Pedal Group to make reserves.
  25. This copy of Terms & Conditions is drafted on the 22nd day of June, 2021 and is valid unless and until revoked by a representative of Pedal Group.